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Best practices, trends, and news for ecommerce leaders, marketing managers, and operators. If it's happening in commerce analytics, you'll read about it here.

May 11, 2026

Decile Expands Its AI Analyst Capabilities to Include Instant Audience Generation, Turning Insights Into Actionable Segments in Seconds

Instant audience generation lets eCommerce teams turn insights into segments in seconds. Discover Decile’s Luma AI update.

May 7, 2026

How to Use Demographic & Psychographic Data Enrichment to Uncover Customer Insights

Discover how to use data enrichment attributes to uncover actionable customer insights and drive targeted marketing with Decile's platform.

April 29, 2026

Overcoming Ecommerce Data Paralysis With If-This-Then-That Frameworks

Discover how to use if-this-then-that frameworks for ecommerce to turn data into growth. Automate actions and overcome analytics paralysis.

April 27, 2026

Predictive Lifetime Value (LTV): A Growth Manager’s Guide to Accurate Ecommerce Forecasting

Discover how predictive lifetime value improves ecommerce growth by enabling smarter CAC targets and driving profitable, data-driven decisions.

April 19, 2026

Why Your Bestselling Product May Not Bring In The Most Profitable Customers

Why top-selling products don’t always generate the highest net income, and how to find the customers who actually drive profit.

April 8, 2026

A Guide to Measuring Return on Investment for Ecommerce AI

Discover how to measure roi for e-commerce ai and drive profitability with actionable strategies, platform selection tips, and common pitfalls to avoid.

March 31, 2026

Your LTV Dropped 10%. Now What? An Actionable Guide for Ecommerce Marketers

Discover how to reverse a 10% LTV drop with Decile’s data-driven framework and targeted win-back campaigns. Book a demo to restore your LTV.

March 25, 2026

Why AI Driven Business Narratives Replace Dashboards in eCommerce

Discover why AI driven business narratives replace dashboards for ecommerce brands seeking actionable insights and faster, smarter decisions.

Luma by Decile

December 9, 2025

Decile Launches Luma AI, the First AI Analyst Built for Ecommerce

Luma by Decile helps ecommerce brands move faster and think smarter - transforming complex data into clear, actionable insights.

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